Comments Off on Fake USB Flash Drives (eBay) There are Bad People out there, who sell USB flash drives designed to show fake capacity values.
Over the past year, I’ve purchased a few dozen USB flash drives, with capacities ranging from 8GB to 256GB. Some were genuine; most were fakes. Read more »
The goal of most businesses, I believe, should be to earn a profit from the sale of goods or services.
Over the past 20+ years, we’ve seen a succession of bizarre business models, in which little thought was given to “profit,” but instead to intermediate metrics (our web site needs visitors, eyeballs, clicks, engagement, etc.). Many dot-com companies succumbed to ‘perverse incentives.’” Read more »
&$*%*&@ Amazon.com #Amazon #PrimeDay
(Aug 26 & Sept. 7 updates below)
Back on Prime Day, the only worthwhile deal I found was a promised $40 promotional credit if I paid $9.99 per month for a one-year subscription for Adobe Creative Cloud Photography plan (Photoshop CC + Lightroom).
Today, I learned that they’ve decided to change the terms of the deal, so I won’t be able to use the credit. Read more »
Sixteen years ago, I received a call from someone who worked for a large computer manufacturer, which was planning to add an online direct-sales program. The caller was creating a business plan for this new division of the company, and wanted to hire me to design an affiliate program.
My first question was, “What about channel conflict?”
While reading Internet Retailer’s December 2012 profile of its chosen “Top 100” ecommerce web sites (http://www.internetretailer.com/2012/11/30/going-extra-mile), I was confused by its “Speed” ratings for the sites. Each web site was evaluated based on its page-load time, and 33 of the 100 sites were rated “unacceptable.”
The idea that many web sites succeed despite slow load times isn’t a surprise. What confused me was the scale used by Internet Retailer in assigning its speed ratings: Read more »
Comments Off on Usefulness of Product Reviews on Etailer Sites Online product reviews are a critical part of my buying process. But how useful, and how legitimate, are the product reviews we see on merchants’ web sites?
Comments Off on Weird Characters after cut-and-paste A teacher asked about “Weird letter characters appearing when viewing [her] product description online.”
As expected, Amazon.com yesterday terminated its advertising relationship with 25,000 California web publishers, including me, after Gov. Brown signed an “Advertising-Nexus Tax Law,” which would use advertising relationships as a “hook” to try to force Amazon and other out-of-state retailers to collect California Sales Tax. I’ve posted separately about this on my separate blog for LessonIndex.com: http://blog.lessonindex.com/2011/06/california-forced-amazon-to-stop-advertising-here/
Always test, test, test whenever you make any change to your web site. Read more »
A reader asked why I pointed out that certain directory sites lacked a privacy policy, in my “Affiliate Program Directories” page.
A privacy policy is one of the most basic requirements for any professional web site. If a web site doesn’t have a conspicuous link to a privacy policy, it simply isn’t very professional, and is less trustworthy. Read more »
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